Tourism Strategic Planning
 


We evaluate the tourism product (attractions and infrastructure), marketing efforts, and organizational structure while ensuring stakeholder involvement.
We analyze the destination’s strengths, weaknesses, opportunities, and threats, and provide achievable and affordable recommendations.
 
The implementation of our recommendations has helped our clients maximize revenues from travel and tourism and enhance their image as a tourism destination.

Tourism Strategy Implementation

 
We have successfully assisted our strategic planning clients to implement our our strategic planning recommendations. Please view the following case studies.
   
 “Parter International’s broad knowledge of the domestic and international tourism industry has proven to be a tremendous asset in our efforts to survey tourism trends in Philadelphia and develop strategic interventions to strengthen the visitor’s experience.  Parter’s understanding and close attention to the importance of team work and collaboration was a crucial element in the successful management of this complex and large-scale undertaking, involving a diverse array of public and private participants.  We would not have attempted such an ambitious agenda without Parter’s expert guidance.”
 
-- Rebecca W. Rimel, President,
 The Pew Charitable Trusts
 
“The Parter International Team could not have been more professional and responsive. Their emphasis on community involvement, perceptive SWOT Analysis, and awareness of best practices in tourism proved extraordinarily helpful.  Most importantly, we have successfully implemented a significant number of their recommendations and we regularly return to the Tourism Strategic Plan, which has proven to be a living document that even years later provides great value and direction.”
 
-- Scott Standish, Director of Countywide Planning,
 Lancaster County Planning Commission
 
 
 
“It has been a pleasure to work with Parter International on Baltimore’s cultural tourism program. Their strategic plan was insightful and catalytic. They kept our efforts focused, worked well with both government and community leaders, and continued to bring us fresh ideas that have enabled Baltimore to successfully showcase its extraordinary attractions...”
 
-- Connie Caplan, Chair,
Mayor’s Cultural Tourism Council