Mitch Arnowitz
Mitch Arnowitz brings experience, creativity and proven results to harnessing alternative media. A 25-year veteran of traditional and interactive marketing, Mitch is an expert in creating and leveraging relationships to drive loyalty and effectively market a business, government, or brand. Mitch served as business development director of the Morino Institute Netpreneur Program, where he helped emerging technology companies solve problems, make connections and grow their businesses. Mitch is well-known as creator and moderator of one of the internet’s most popular marketing discussion groups, the AdMarketing email list. 

Mitch has spent his career helping consumer brands boost acquisition, retention, and loyalty. He has been part of a specialized business development team that designed and sold lucrative direct marketing and promotional campaigns. He has also directed new and existing relationships that leveraged marketing opportunities with some of the country's largest affinity and loyalty marketers. Representative clients include: the British Midlands, the National Association of Broadcasters, Invest Hong Kong, TV Guide, Cox Cable, AARP and Time Warner.

In addition to directing regional sales offices, Arnowitz has created divisions and opened profitable business channels for a range of companies. He is a specialist in groundbreaking programs and has worked in both established and emerging organizations, for non-profits and for a family owned business. An opinion leader, Mitch and his work are often quoted in newspapers such as The Washington Post and is cited for "best practices" by leaders in the marketing industry. He is also a frequent moderator and speaker at industry conferences, publishing award-winning marketing guides and interviews for respected industry publications.